Facebook Giveaway: That Actually Add Value To Your Business

It's been more than a year where any social media site or platform is very demanding and

beneficial for online business and people find it easy and the safest way to connect with others.

Facebook is used by millions of people globally. And try staying forward of their competition.  

In this scenario, the Facebook giveaway is the best, simple, and most useful way to have more traffic and to have more followers on your page.

FB giveaway is the best option for the users to have more traffic and followers without spending any amount. It is the sure-shot way to promote and succeed in more sales.

In this article, I will share complete guidelines regarding the giveaway on Facebook for your business. 

But, before diving into the guideline first, we will know what exactly is the FB giveaway.

What is FB Giveaway?

It is the easiest and fastest way to create leads and increase your following.

In fact, it is unpaid advertising. You don't have to pay a single penny for advertisements.

Well, now I guess you are clear about the FB or Facebook messenger giveaway.

Now, let's' get into the complete guidelines

Here are some Facebook giveaway rules:

Select the prize of your choice

The essential element of the FB giveaway is selecting the prices.

The price should attract people so that they can trade their personal information.

Here are some points while selecting the price.

• Your prize should be relatable to your business. If you give prices like the electronic devices,

• it will bring only those people who all are interested in it. Providing store credit or gift cards

• provides a guarantee that the entry will provide some gain in the services or products.

• As compared to a single prize providing a prize package will show better results.

• It may attract people instead of offering a single price.

Selecting themes

Another point of FB giveaway is that a theme should be there when you give gift cards through

Facebook and sell your product, so it attracts people.

Themes may be of anything from the business anniversary to season sales. It should be unique.

And good and understandable in communicating, explaining the design, and defines rules for the

giveaway. In this way, the themes will attract potential customers.

Targeting of goals

Facebook offers us the opportunity to target an audience and different useful features to

target our goal in online marketing.

Now, you are aware of the ideas of the FB giveaway.

Let focus on 

Steps on how to Run a Giveaway on Facebook.

Step1; Select the price of your choice.

Step;2 Decide and give a theme.

Step3; Make and publish your FB giveaway page.

step4; Promote & give your giveaway.

Step5; Follow up.

.

Designing and publishing FB giveaway page

FB Giveaway page is uncomplicated and gives an advantage for various attractive templates to start. We don’t require any designer to do all tasks. By this, we can create attractive FB giveaway pages. 

Guidelines for giveaways

• Creating a title should be engaging enough to grab the awareness of people.

• Visuals have to be of high quality that can magnify the excitement while building the FB giveaway page. 

• The creation of the entry form should be easy to read and gives us the required information to email subscribers. 

• The page should add details on the eligibility of an entry.

Setting promotion on your Facebook timeline is essential to have more sales and traffic on your brand.

How To Set Up The Promotion On Your Facebook Timeline:

Here are some steps on how you can set up a promotion:

1.  Select Promote of Facebook business Page.

2. Choose the variety of ads you require to run. 

3. Select your ad creatively to boost your Facebook marketing.

 

4. Make your audience. 

5. Set your budget. 

6. Reexamine your payment method. 

7. Review your choices.

Wrapping up

Every business owner has more competition on their part. Every business owner has one common goal to make their brand successful. Tools like social media strategies are a means to balance the business or sales. 

Facebook giveaway is the best for improving more traffic and followers on your product or services. 

I hope this article has helped you with some knowledge on FB giveaways.

How To Boost A Post On Facebook- 08 Easy Steps To Follow!

Do you want to boost your reach on social media? Are you also tired of spending a large number of dollars to prolong the reach of your posts on Facebook? No need to worry, as you are not alone! With almost 2.4 billion active users worldwide, Facebook has managed to be one of the most popular and used social media platforms. And so more and more marketers are trying hard to make their posts reach a thousand number of people on Facebook. But the question arises - how to boost a post on Facebook?

Well, to help you out, here in this article, we have come up with everything that you might need to know before you hit the “Boost Post” option on your Facebook business page. 

So, what are you waiting for? Let us dive into the article right away!

How To Boost A Post On Facebook In 08 Simple Steps?

Given below are the 08 vital steps that you need to follow to get outstanding results while boosting posts on Facebook.

Set up a custom audience

Many people skip this step! And the reason behind it is that they do not have the proper information about how to do it. Remember, you will get the best results from your boosted Facebook post, once you have done with the custom audience targeting. And to help you understand it in a much better way, we have listed down the key factors to help set up a custom audience!

1. Customer list
2. Website behavior
3. App activity
4. Offline activity
5. Facebook engagement

You should also take out some time to set up custom audiences that will fit perfectly for you and your campaign, before just hitting the boost post option. 

Select the post that you want to boost

Well, if you have a post that is performing very well, and has already grabbed a lot of engagement, then through Facebook marketing features will automatically inform you about whether you should boost that post or not. 

But if you want to publish a new post for an instant boost, then you can even do that as well. You only have to ensure that it is well optimized to collect a large number of audiences. 

Pick your custom audience!

So, the next most vital step in how to boost a post on Facebook will be picking up your audience. If you have already set up a custom audience, you have apparently produced the content personalized to them in your post.

All you need to do is to hyper-targeting the audience. Just choose the correct custom audience with the help of the drop-down list, and then you are all set to proceed. 

Decide your budget

Now comes the budget part! Well, whether you are setting up an advertising campaign or want to boost a particular post on Facebook, deciding the budget that you might need to proceed is very much important. 

It means by setting your budget to invest a dollar a day you can test the efficacy of your initial campaign. And this is enough time to evaluate the findings and determine whether you want to invest more in your unique market to reach out to others.

Select how many days you want to run your campaign

Once you decide your budget, you will automatically get an idea of how many days you want to run the campaign. You can run your campaign for almost 07 days to get an exact idea! And if the results are great and you want to keep running the same campaign, then you can expand the time-frame to a month.

Preview your post

The second last step is to preview how your boosted post looks! Never hesitate to wait for a second to observe the posts according to the audience’s perception and ensure that everything is displayed correctly. Cross-check whether there are any errors or not, and you have included all the required information or not. 

Choose your payment method!

Now, its time to confirm your payment to complete the entire boosting process. Select the payment method you want and move ahead. 

Hit the Boost Post option

After you have done with confirming your payment details, proceed and click on the Boost Post option to finally complete the process. 

Conclusion

Boosting a post on Facebook can be really beneficial if you want to grow your business or brand and want to reach a large number of customers. Hopefully, this article can clear all your doubts on how to boost a post on Facebook. All you need to do is to follow the above-stated steps carefully. 

05 Fantastic Facebook Ads Finder Tools To Save Your Time and Money

Have you ever thought of using Facebook to drive immense traffic on your website?

In this competitive age of social media, marketers often keep searching for a worthwhile platform to make their brand renowned through effective promotion. Even though most of the businesses these days invest in third-party tools for quick results, a smart marketer can use Facebook inbuilt tools and leverage them to the fullest.

This article demonstrates a comprehensive list of Facebook ads finder cum marketing tools that are indeed advantageous. 

Facebook Pixel

You might don’t know but Facebook Pixel is a crucial business management software that nurtures newly-established campaigns. The best part about this software is that it starts working immediately after installation. In simple words, you can start creating and optimizing your custom audience to get optimal results.

Pixel lets you determine your customers who have previously been engaged with your business and also filter the right audience for successful targeting.

Facebook Analytics

As soon as Facebook analytics app launched, a lot of people came forward to appreciate this desktop version of old analytics Using this app, you get a timely notification to tackle unexpected aberrations, examine & prepare several reports, check out apps, websites, Facebook events, and also fetch metrics that helps your ads to stand out from others.

Ads Manager

Facebook ads manager is not a new concept to businesses. Similar to analytics, the ads manager app is an upgraded version of conventional software. It helps you to dive deep in given analytics, make changes in existing campaigns, organize, optimize, shut down, publish posts, and do many more to enhance the reach.

Page Manager App

When it comes to Facebook, a business initially starts with creating a page. Now, with the Facebook page manager app, one can control & manage your business page on-the-go. This app provides the ease to monitor/manage up to 50 pages on devices like smartphones or tablets.

Managing also includes permission to link Instagram and Facebook accounts, check notifications, page statics, read comments, upload images, etc.

Mobile Studio

A large portion of Facebook’s population uses the app in mobile instead of desktop. So, it becomes mandatory for marketers to create appealing ads and encourage their mobile audiences/potential audience. Thanks to Mobile Studio as it allows you to add images, logos, create alluring ads, make changes, and reap the benefits.

Audience Insights

Regardless of the platform, you choose for advertising, audiences always remain a significant component. This easy-to-use audience-focused tool makes it simple to learn about various audience groups, Facebook Ad Hacks, including new entrants and existing customers. Audience Insights clearly displays the age, group, income status, buying history, profession, and so on. In this way, you can quickly evaluate things and make wise decisions.

Creative Hub

Facebook Ads Finder

Creative Hub might sound like new but it’s a valuable tool for Facebook optimization that polish-up the marketing strategies and take marketing skills to the next level.

It also assists people in making mockups of ads formats given below:-

For Facebook: Slideshow, Carousel, animated ads, Still images, high-quality videos.

For Instagram: Stories ads, Videos, Carousel, and Gifs.

Success Stories

Everyone needs encouragement to gain success in Facebook advertising. Apart from news, magazines, and reports, Success Stories reveal the hidden strategies of prosperous marketers.

Majority of newbie users say that this resource has a great significance in helping brand promoters to achieve their goals. Here, you have to use search filters based on need and convenience. For Instance, the business size is the most demanding filter among businesses. Else, objective, Industry type, Product, and region are used often.

Also, Watch This Video About PowerAdSpy - Best Facebook Ads Spy Tool

Conclusion

Now, it’s evident that Facebook acquires a number of best Facebook ads finder tools that don’t require any charges from the marketers. Therefore, one should always consider using its authorized tool rather than spending money unnecessarily.

Before you begin, take out a good chunk of time to know your business type, its strength, or limitations to get into a better position.

A Glimpse Of Inspiring Landing Pages Examples From Top Companies

While trying to improvise something, it’s always a fair deal snooping the doing of experts in the respective industry. And, when digital marketing is considered, one must first check out the landing page of websites that rule the roost.

Eye-catchy, responsive, and action-oriented landing pages always contribute to sales development and are crucial for the visitors traveling through the various stages of journey till they transform into a loyal buyer.

Since landing pages are an integral part of any marketing strategy, you will find below some perfect landing pages examples that will turn your eyes pinkish. So, let's dive in and get started.

Marketo 

Marketo has the most-attractive and unique landing page that has everything a visitor could demand. Here are those features:-

1. The landing page contains an appealing headline that illustrates visitors about the company.
2. The page is a perfect blend of images and texts that provide visitors the ease of downloading reports whenever required.
3. Now, come is bullet points, which let the prospectus easily scan the landing page as well as reports.
4. Last, but not least, social proof. For an ideal landing page, it’s a must to have a place for customer testimonials and achievements in the media world. Marketo understands this concept and combines ravishing social proof to its landing page.

Elements that qualifies for split testing:

• Exit option- The logo of marketo and a valid link over the footer help people to get out of the website without the need of download.
• Form Fields: The less form fields will be there, the more visitors will feel interested in filling it out. Marketo doesn’t ask for information like ‘Company name’ or ‘Job role’ and that’s the reason why it collects bulks of quality leads everyday.
• Color of CTA button: The color aligns well with the overall design and pattern of landing page. There are multiple call-to-actions inserted on the page to deliver a stress-free and seamless experience to whosoever trying to convert into lead.

Slack

Slack acquires another most demanding landing page of the current time. The A& organized graphical view of a workplace often collects immense applause from the visitors. Come on! Have a look at its specifies:-

• Due to its special scroll down feature, Slack’s landing pages bring the convenience of reading entire information within a page, without the need of jumping over the next page.
• The lead pick-up form appears instantly without any issue that might feel bothersome to the people. All they need is to scroll down and identify the form.
• Visitors are in love with the CTA buttons given on this landing page since it’s small, focuses, and contains the word ‘free’.
• One of the best parts of this renowned landing page is the setup of a single lead capture form. It makes the process quick, easy, and hassle-free.
• Here, the images are colorful, bright, and adequate to the descriptions.
• Addition of social proof to give solid evidence to the visitors for signing up.

What deserve to be A/B tested:

• This landing page has got various exit links, mainly Slack logo, sign-in option, customer stories, and so on that assist visitors in leaving the site without turning into business leads.
• Visitors don’t need to comply with the company’s privacy policies while they provide email addresses to Slack.

Oracle

Oracle stands out because of its professional-looking landing page. There are approx two paragraphs and a translucent image that make it enticing for everyone. Let’s have a quick peek of further features it has:-

1. Visitors at first see the Demand Gen Report that claims to be “recent,” but the same was established before 2016, and then copyrighted in 2017.
2. People get the ease to view a playback of what they are going to see after downloading the blank paper provided on the landing page.
3. The fabulous selection of color for the form immediately grabs the visitors’ attention and encourages them to proceed further.

Elements that deserve split testing: 

• As exit links, the logo as well as navigation option form a shortcut that allows visitors to come out in no time without any formalities.
• Another exit link in the footer is a means to give more walk out options to visitors.

Can your landing page beat them?

This article has the 3 best landing pages example with a proper explanation of what is vital to gain better engagement. When you put everything in place, you will no longer run back in this race.  Therefore, start working on your landing pages as soon as possible.

Top 03 Reasons Why You Should Spy On Your Competitors Ads 2020 Update

Top 03 Reasons Why You Should Spy On Your Competitors Ads 2020 Update:

Without keeping an eye on your competition's strategy, you can't plan your strategy. And so what this article is all about. Here, we are going to discuss some of the important reasons why should spy on your competition. So, without wasting a minute, let us get into the article!

Facebook Ads Spy Tool: How To Uncover Your Competitor’s Strategy In 2020?

Over the years, Facebook has become a significant part of the social media marketer’s strategy. Everyone who has their business on Facebook, wish to make the most of the platform, but doing so is no longer an easy task. With the help of comprehensive competitor research, you can get a clear idea of what your competitors are doing on Facebook, or what’s the reason behind their overwhelming popularity.

Most of the marketers comprehend competitive research and they study every minute details, from keywords to the campaign. Sadly, a substantial portion of marketers (even skilled) don’t figure out how to get started with Facebook ads. Those who are acutely aware of the Facebook advertising module know that quick, effortless research can’t result in designing great ads that convert. In today’s post, we will discuss some of the incredible ways to reveal your competitor’s ads. 

Determine The Trends And Pattern Of Ads

         

When it comes to creating outstanding ads, you can’t rely on a single ad that is leading at that time. You should leverage awesomeness by looking at different ads, their patterns, as well as designing trends. Successful marketers undergo the lengthy process of split-testing in order to ensure the working of ads. So, make sure to pick an ad copy that has proved fruitful for your competitors. Now, extract ideas from it to design excellent ad copies for your business. In addition to the ads, you ought to find out the answers to questions like:-

1. In what ways your competitor’s ads differ from yours?
2. Do they use a lot of stories to convince the audience emotionally?
3. Which features do they emphasize?
4. What format of ads they prioritize, whether carousel or single image ads.

Make Use Of Facebook Ads Library

Ads Library            

You might not be aware of this feature since Facebook recently rolled it out, and that’s a great one. It allows filtering ads by name, organization, or keywords without any trouble.

Facebook’s ad library was brought to bring transparency among the users by allowing them to see ongoing campaigns, reading out essential details about the brands, even the date when the page was published. Ad library has replaced the “Info and Ads section’ which used to appear under each particular business page. The library displays all the active ads of a page, even if you are not under their targeted audience’s list.
Use Tools Like PowerAdSpy

Facebook Ads Spy Tools

The current market is flooded with compelling Facebook ads spy tools. Tools like PowerAdSpy function to turn up the volume of your brand’s Facebook reach.

PowerAdSpy is a Facebook-centralized tool that lets you view existing and past campaigns, landing pages of any advertisers on Facebook. Using this tool, you can reveal all your competitor’s Facebook advertising campaign in three quick steps, such as:-

1. Study competitor’s ads.
2. See results.
3. Recreate their strategies to craft yours.

Being an ideal marketer, you should keep an eye on what your competitors are doing along with managing your campaigns. And, spy tools make it possible for you. 

Also, Check Out Your Competitor’s Google Ads

         

Apart from Facebook ads, you should also check out your competitor’s Google ads. Google ads are not all about search ads, studying your competitor’s ads will thoroughly tell you about what key features they pay more attention or what’s their approach of organizing elements. 

All these clues will help you throughout setting up a successful Facebook ad campaign. Moreover, you can collect insights to implement further on Facebook.

Conclusion

You might be skilled in Facebook advertising, but developing and testing your strategy is a sound decision. Tracking your competitors doesn’t mean copying their strategies, you should always work with a motive to perform better than them. However, it's fine to recreate some of their strategies that seem inspiring.

Learn More About Facebook Marketing Tools From This Video:-