Do you want to boost your reach on social media? Are you also tired of spending a large number of dollars to prolong the reach of your posts on Facebook? No need to worry, as you are not alone! With almost 2.4 billion active users worldwide, Facebook has managed to be one of the most popular and used social media platforms. And so more and more marketers are trying hard to make their posts reach a thousand number of people on Facebook. But the question arises - how to boost a post on Facebook?
Well, to help you out, here in this article, we have come up with everything that you might need to know before you hit the “Boost Post” option on your Facebook business page.
So, what are you waiting for? Let us dive into the article right away!
How To Boost A Post On Facebook In 08 Simple Steps?
Given below are the 08 vital steps that you need to follow to get outstanding results while boosting posts on Facebook.
Set up a custom audience
Many people skip this step! And the reason behind it is that they do not have the proper information about how to do it. Remember, you will get the best results from your boosted Facebook post, once you have done with the custom audience targeting. And to help you understand it in a much better way, we have listed down the key factors to help set up a custom audience!
- Customer list
- Website behavior
- App activity
- Offline activity
- Facebook engagement
You should also take out some time to set up custom audiences that will fit perfectly for you and your campaign, before just hitting the boost post option.
Select the post that you want to boost
Well, if you have a post that is performing very well, and has already grabbed a lot of engagement, then through Facebook marketing features will automatically inform you about whether you should boost that post or not.
But if you want to publish a new post for an instant boost, then you can even do that as well. You only have to ensure that it is well optimized to collect a large number of audiences.
Pick your custom audience!
So, the next most vital step in how to boost a post on Facebook will be picking up your audience. If you have already set up a custom audience, you have apparently produced the content personalized to them in your post.
All you need to do is to hyper-targeting the audience. Just choose the correct custom audience with the help of the drop-down list, and then you are all set to proceed.
Decide your budget
Now comes the budget part! Well, whether you are setting up an advertising campaign or want to boost a particular post on Facebook, deciding the budget that you might need to proceed is very much important.
It means by setting your budget to invest a dollar a day you can test the efficacy of your initial campaign. And this is enough time to evaluate the findings and determine whether you want to invest more in your unique market to reach out to others.
Select how many days you want to run your campaign
Once you decide your budget, you will automatically get an idea of how many days you want to run the campaign. You can run your campaign for almost 07 days to get an exact idea! And if the results are great and you want to keep running the same campaign, then you can expand the time-frame to a month.
Preview your post
The second last step is to preview how your boosted post looks! Never hesitate to wait for a second to observe the posts according to the audience’s perception and ensure that everything is displayed correctly. Cross-check whether there are any errors or not, and you have included all the required information or not.
Choose your payment method!
Now, its time to confirm your payment to complete the entire boosting process. Select the payment method you want and move ahead.
Hit the Boost Post option
After you have done with confirming your payment details, proceed and click on the Boost Post option to finally complete the process.
Conclusion
Boosting a post on Facebook can be really beneficial if you want to grow your business or brand and want to reach a large number of customers. Hopefully, this article can clear all your doubts on how to boost a post on Facebook. All you need to do is to follow the above-stated steps carefully.
