Instagram has been touted as the most supreme social media platform of today’s era, significantly, from the time when it finally crossed the boundary of the huge fan following with 1 billion monthly active users. That’s shiz!! Instagram always make headlines in the virtual world because of it’s interesting and user-friendly features that somehow not often found on other social networking sites. This brings to us the most incredible feature got launched by Instagram on 20th June in the year 2018, the one and only “Instagram TV” which also called as IGTV.
What is IGTV?
It is one of the most recent features got launched by Instagram. IGTV is different as well as advanced in dichotomy to a conventional video displaying applications in the number of attributes. The most remarkable trait of IGTV is that users can make videos of length more than 10 minutes. Users also don’t have to fix their phone position all the time because IGTV videos can easily get accessed in full-screen mode automatically via it’s vertical import.
You can easily download IGTV through the app store or also give it a try via the Instagram mobile application. Users can easily share, like, and comment millions of videos across the world by making use of this spectacular video screening application.
What Are The Benefits Of IGTV For Your Business?
Without a doubt!! Instagram has become the most considerable hub for businesses to market their products and brands in every possible. There are tons of Insta features available like stories, IGTV, visual content, and many more. So, one could foster their business growth in no time. IGTV can leverage your business in a number of ways. Some of them are-
- Showcase your brand in better light:
As we know visual ability has been said the most powerful in comparison to various other senses. People get persuaded faster when they see something visually in contrast to just listening and reading about something. You can display your brand in the form of video on IGTV and can grab the attention of the crowd in twinkling of an eye.
- Keep eyes on video analytics like never before:
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| IGTV Videos |
IGTV offers some brilliant attributes through which you can easily track completely in and out reaction and behavior of people towards your videos. For all this, you have to just click on the right-hand side three dots available on IGTV platform. By doing this, you can access all the insights about audience responses towards your video in a much better way.
- Get one-to-one with all the aspects of your videos:
By making use of IGTV brilliant aspects, you can also see the number of likes, views, followers, and comments coming in way of your videos easily. The best thing you get to know via Instagram TV is the arresting rate of your videos. This not only makes you aware of the time slot people spending while viewing your videos and at which time they drop-off it. But also provides the better vision to overcome all the shortcomings present in the video creation. By fixing them, you can easily make the best videos for marketing your brands and will lead to effective branding as well.
These are some of the most imperative things you should know about IGTV. So, you can use it in the best possible way.
